--- id: backend-transactional-email title: Transactional Email — Resend / SendGrid / 템플릿 category: Coding status: draft source_trust_level: B verification_status: conceptual created_at: 2026-05-09 updated_at: 2026-05-09 tags: [backend, email, transactional, vibe-coding] tech_stack: { language: "TS / React Email", applicable_to: ["Backend"] } applied_in: [] aliases: [transactional email, Resend, SendGrid, Postmark, React Email, MJML, SPF DKIM] --- # Transactional Email > 사용자 행동 트리거 (가입, 영수증). **마케팅과 분리, 별 IP / 별 도메인 권장**. 도구: Resend / Postmark / SendGrid. 템플릿: React Email / MJML. SPF/DKIM/DMARC 필수. ## 📖 핵심 개념 - Transactional vs Marketing: 다른 IP / 도메인 / sender reputation. - SPF / DKIM / DMARC: spoofing 방어 + spam 회피. - Bounce / Complaint: 처리 안 하면 reputation 망가짐. - Idempotency: 같은 이벤트로 두 번 보내면 안 됨. ## 💻 코드 패턴 ### Resend (modern) ```ts import { Resend } from 'resend'; const resend = new Resend(process.env.RESEND_API_KEY); await resend.emails.send({ from: 'Acme ', to: user.email, subject: 'Welcome to Acme', html: render(), headers: { 'X-Idempotency-Key': eventId }, }); ``` ### React Email 템플릿 ```tsx import { Body, Container, Head, Heading, Html, Link, Preview, Text } from '@react-email/components'; export function WelcomeEmail({ name }: { name: string }) { return ( Welcome to Acme, {name} Welcome, {name}! Click here to start. ); } ``` ```ts import { render } from '@react-email/render'; const html = await render(); const text = await render(, { plainText: true }); ``` ### 큐 + retry ```ts // 직접 보내지 말고 큐 queue.add('email', { to, template, data, idempotencyKey }); queue.process('email', async (job) => { const sent = await db.emails.find(job.data.idempotencyKey); if (sent) return; // 이미 보냄 const r = await resend.emails.send({...}); await db.emails.insert({ idempotencyKey: job.data.idempotencyKey, providerId: r.id }); }); ``` ### Bounce / complaint webhook ```ts app.post('/webhooks/email', async (req, res) => { // SES SNS / SendGrid event webhook / Resend webhook const ev = req.body; if (ev.type === 'email.bounced') { await db.users.update(ev.email, { emailValid: false }); } if (ev.type === 'email.complained') { await db.users.update(ev.email, { emailMarketingOptOut: true, emailValid: false }); } res.json({ ok: true }); }); ``` ### SPF / DKIM / DMARC DNS ``` # SPF mail.acme.com. TXT "v=spf1 include:_spf.resend.com -all" # DKIM (Resend / SendGrid 가 제공하는 CNAME) resend._domainkey.mail.acme.com. CNAME resend._domainkey.acme.com.resend.email. # DMARC _dmarc.mail.acme.com. TXT "v=DMARC1; p=quarantine; rua=mailto:dmarc@acme.com" ``` ### Marketing 분리 ``` Transactional: noreply@mail.acme.com Marketing: hello@news.acme.com ``` 다른 sub-domain → bounce 가 transactional 평판에 안 영향. ### Plain text + HTML 둘 다 ```ts await resend.emails.send({ from, to, subject, html: render(), text: render(, { plainText: true }), // spam 점수 낮춤 }); ``` ### Preview tools - React Email dev server: 라이브 preview. - Mailtrap / Litmus: 다양한 client 렌더 테스트. ### 다국어 ```ts const html = await render(, { locale: user.locale }); ``` ## 🤔 의사결정 기준 | 종류 | 추천 | |---|---| | 작은 SaaS / modern stack | Resend | | 큰 규모 / 분석 강함 | SendGrid / Mailgun | | Bounce 까다로움 | Postmark (transactional 전문) | | 자체 메일 서버 | SES (싸지만 복잡) | | Email 아닌 SMS | Twilio / MessageBird | | 마케팅 자동화 | Customer.io / Loops | ## ❌ 안티패턴 - **DKIM 없음**: spam 폴더 직행. - **Marketing 같은 도메인**: bounce 가 transactional 평판 망가짐. - **Bounce 처리 안 함**: 평판 추락 → 모두 spam. - **Throttle 없이 대량**: rate limit hit. - **Idempotency 없음**: 같은 이벤트 여러 번 메일. - **Plain text 누락**: 일부 client / spam 점수 ↑. - **Inline image base64**: 큰 메일 + 일부 client 차단. 호스팅된 URL. - **Subject 가 spam-trigger**: "FREE!!!" 같은. ## 🤖 LLM 활용 힌트 - Resend + React Email + 큐 + bounce webhook 4종. - SPF/DKIM/DMARC 자동 사이트 (mxtoolbox) 검증. - transactional 따로 sub-domain. ## 🔗 관련 문서 - [[Backend_Webhook_Patterns]] - [[Backend_Job_Queue_Patterns]] - [[Frontend_i18n_Patterns]]